Reports

2025 Advertising & Marketing Report: How Marketers are Balancing Spend with Scale

Tatari teamed up with Marketing Brew to dig into insights from 200+ marketing leaders and decision-makers to understand how they balance brand awareness with customer acquisition.

DTC Industry Report: 275 Marketers Share their Growth Plans for 2024

Tatari teamed up with Nik Sharma to survey 275 DTC brand leaders about the state of marketing and advertising heading into 2024. View insights on emerging trends, challenges, growth strategies, and how TV can be a real competitive advantage for marketing leaders.

How Mobile App Marketers Use TV to Drive Intalls

How Mobile App Marketers Use TV to Drive Installs and Maximize Impact

See how today's top mobile app marketers are using TV to drive customer acquisition at scale.

The Advertiser's Guide to Streaming TV

This white paper takes a granular look at some of the major ad-supported players. This includes a variety of details related to each streaming service’s audience, content, and advertising opportunities.

The Step-by-Step Process Agencies Use to Launch and Scale TV for Their Clients

TV advertising has never offered more opportunity for agencies, but navigating the fragmented landscape of linear, streaming, and programmatic has never been more complex. Here's how the most forward-thinking agencies are using Tatari to cut through the noise and make TV a scalable, measurable advantage for their clients.

The Ultimate Guide to TV Sports Advertising

Discover the key players in the evolving sports media landscape and learn how to approach TV ad campaigns for each league to maximize your impact.